The Trade
Animation / Data vis
Data visualisation
Infographics | Interactive reports | Dashboards | Benchmarking tools | Annual reports | Data tools | Data-driven animation
Data is only as valuable as the transparency with which it's communicated. We help organisations turn complicated information and data into accessible narratives that are easy to understand and impossible to ignore.
University of York
Data vis / Digital designUNFPA SWEDD+
Animation / Data vis
Swiss RE
Data vis / DevelopmentClimate Change Committee
Animation / CampaignThe World Bank
Campaign / Development
FAQs
From bespoke infographics and interactive reports to fully integrated dashboards and data exploration tools, our work makes the invisible visible. We've delivered across sectors at scale for global businesses and organisations to make their data deliver.
We have a lot of data, but it's messy and inconsistent. Can you help us get it into a usable state before visualising it?
Yes, and it's more common than you might think. Data preparation is often the most important part of the process. We interrogate, clean and structure data before a single visualisation is designed, to ensure our solutions are accurate and accessible.
What's the difference between a static infographic and an interactive data visualisation?
A static infographic clearly and efficiently tells a fixed story, rendering it ideal for reports, presentations, and social content. An interactive visualisation lets users explore the data themselves and uncover their own insights.
Can you build dashboards that connect to our live data sources and update in real time?
Yes. We build fully integrated dashboards that connect to live data sources and refresh automatically. We'll work with your existing data infrastructure to ensure the connection is reliable, secure and built to scale.
Do you have experience working with sensitive or confidential data, and how do you handle it?
We operate across a number of sectors, including financial services, healthcare, and government. We take data security seriously and work within agreed protocols to ensure confidential information is processed appropriately at every stage.
Can the visualisations you produce be embedded into our existing website or reports?
Yes. We build with integration in mind. Whether it's integrated into a website, a digital report, or a third-party platform, we ensure the output works seamlessly within your existing environment.
How do you ensure the output is genuinely understandable to a non-technical audience?
By keeping the audience front of mind throughout the entire process. We test comprehension, simplify where necessary, and never let visual complexity compromise clarity of information.