/ Swiss Re
The economics of climate change
Shortly after being appointed Swiss Re's global data design partner, the team asked us to design and develop a new, data-driven experience and a suite of campaign assets that helped raise awareness of the global economic impact of climate change.
/ Our Approach
Swiss Re's ongoing research into climate change resulted in the Climate Economics Index. The index determines how climate change will impact 48 countries representing 90% of the world economy by comparing their climate resilience across a range of key variables.
Our initial task was to disseminate the data and structure to enable users to explore and make natural comparisons across a wide range of countries and indices.
The tool needed to sit within Swiss Re's existing web framework, so we designed the index using a single, fluid interface. This integrated approach ensured a compelling destination experience that was a focal point for the broader campaign.
The data index and campaign featured in several global publications, including the New York Times and underpins a key report that kicks off Swiss Re's Climate Resilience Campaign for 2021, leading to the COP26 UN climate change conference later this year.
At SOAK, we create innovative, data-driven tools and visualisations that provide clarity and insight, enabling us to make more informed decisions about our lives or businesses and, in this case, the future of our planet!