“Working with Soak enabled us to bring our content and products to life for customers. Soak were very good at problem solving, project management and delivering on time and budget.”Liz Cobbold Head of Marketing, Adnams
Adnams, the Southwold based brewer, distiller, hotelier and wine retailer, appointed us to design and their new website, with a view to increasing customer engagement and conversions of online sales and hotel bookings.
The new responsive website was structured to raise the prominence of Adnams’ entire product range, allowing users to easily navigate to their individual areas of interest through a series of clearly defined user journeys.
The entire product range is supported by the integration of key social media channels, ensuring a steady stream of dialogue and plenty of repeat visits!
From launch the site has seen a significant increase in traffic and audience participation. Online sales and hotel bookings have increased helping Adnams win the award for ‘Best Online Performance’ at last year’s Eastern Daily Press (EDP) business awards.